PERSONALIZED HEALTHCARE
Roche is a pioneer in personalized healthcare
The best oncology drugs in the world are most effective only when we link them to the right patients, at the right time. For over a decade, Roche has been at the forefront of personalized healthcare (PHC), working to support the medical field as it trends toward patient centricity. We know that it is also at the heart of your therapeutic strategy and why customization of an assay is of critical importance.
PHC is central to Roche’s approach and has played a key role in our advancements across the patient journey. Partner with us as we leverage extraordinary new opportunities to improve decision-making and deliver value-based, outcome-driven healthcare.
PATIENT STORIES
Lung cancer patient going for the cure
The Nerstads find joy in making a difference for other cancer warriors, and in the sweet moments wrapped tightly in the love of family.
We see an enormous potential and huge opportunities in PHC. Targeted therapies and diagnostic tests that help to improve medical decision making not only offer clinical benefits for patients but are also attractive through health economic benefits to regulatory authorities and payers.
Severin Schwan
CEO, Roche
Explore how Roche is advancing PHC
Diagnostics for smarter decisions
Companion diagnostics are only the beginning in our quest to enable the best therapy decision for every patient.
Data-driven medicine
New technologies are providing insights that are altering the course of cancer care to help patients live longer, healthier lives.
Collaboration is key
Roche is partnering with health and technology leaders, governments, clinicians and advocates to fulfill the promise of personalized medicine.
